At PMP Strategy, we help investors and management teams look beyond the headline story: understanding the market, testing the business model and assessing a company’s potential for long-term value creation.
🔗 Learn more about our M&A and Private Equity expertise: https://lnkd.in/eYumh8dy
That perspective is at the heart of Jonathan Zelmanovitch’s comments in this video, recorded as he presented the GreenTech Prize.
What caught the jury’s attention was not only the company’s environmental impact, including a fourfold reduction in CO₂ emissions. The project also showed real commercial traction, with relationships across the global dairy industry and a strong position in the market.
The company also succeeded in bringing specialised investors on board, while welcoming major industry players into its shareholding structure. That is a significant achievement, particularly when some of those players could also be viewed as competitors.
For us, this is what makes a company stand out: strong technology, a real market, an execution-minded team and a credible path to value creation.
🎥 Watch Jonathan’s perspective on the selection and the factors that made the difference.
